We revised Ted Turners famous quote to incorporate, what we feel, is the most powerful and cost effective way of increasing sales for any business today.
We have been in the online marketing industry since 2000 and one thing has not changed. The single most beneficial activity any business can do to increase awareness and sales is improving their website.
Today there is an unlimitted number of marketing activities and distractions competing for your time and money, social media being one of them. Your time and money are limited however and Social media is not as beneficial to every industry equally to say the least.
Social media, for many, is a distraction that burns an endless amount of time for very little return if any. This is not to say social media has no place in the equation, it is to say that the lowest hanging fruit is by far optimizing and improving your own website rather than pushing your content to other platforms.